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Cdn. cleaning products manufacturer completes financing round

Myni completes major financing round with support from leading investors

QUEBEC CITY — Myni, a manufacturer of eco-friendly cleaning products for the body and home, announces the conclusion of a major financing round totalling $2.8 million. This achievement marks a milestone in Myni’s attempts to grow in the cleaning and personal care products industry.

Myni offers cleaning solutions for the home and body, in the form of powder concentrates and tablets, formulated with sustainable ingredients. The concentrated formula, free from toxic ingredients, significantly reduces reliance on single-use plastic packaging. They say that competing products are over 90% water, which generates large quantities of packaging.

“This financing will enable us to accelerate our commitment to the environment by continuing to develop and promote our innovative range of products,” says Marie-Hélène David, CEO of Myni.

Myni was launched in April 2020, when accountant Marie-Hélène David became aware of the corrosive effect of cleaning products when a pipe broke. The young mother set out in search of sustainable solutions and now runs a manufacturing plant in Quebec City, employing 25 people.

“Our products, initially offered online, are now available at over 1,000 retailers in Quebec and the United States. We want them to be accessible: they’re often less expensive than current solutions and just as effective, with the difference that they’re good for the environment and your health,” says the young entrepreneur.

This second round of financing was led by Anges Québec, AQC Capital and Accelia Capital, three key venture capital players in Quebec, along with the Quebec government, through its Impulsion PME program, and ACET Capital.

“Together with our partners in the financial ecosystem, we are delighted to support Myni in this important step in their history. Their products, made right here in Quebec, are sure to meet the growing demand for eco-responsible consumption. Thanks to Impulsion PME, Investissement Québec now has one more tool to support start-ups that want to compete in new markets,” said Guy LeBlanc, President and Chief Executive Officer, Investissement Québec.